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JACK & JONES

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The story of JACK & JONES begins in 1990 when Bestseller sends a young, fiery soul to the Oslo fashion fair with a modest, but carefully chosen collection aimed at young men. The reception exceeds all expectations and the creation of a new menswear brand is a reality. In the following years JACK & JONES manifests itself as one of the strongest jeans brands on the market and within a few years, the brand has now several hundred stores offering original and unique clothing.

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